Online Income Potential: Just How Big Is The Online Market Anyway?

I recently came across an article about online spending in Canada.  According to this article, Canadians spend over $15 billion a year online on goods and services.  I want to take some time to put this number into perspective and give you an idea about what this means for your potential to make some money online.

For starters, let’s say you want to make $1 million on the internet.  That is a good amount of money so I’ll use that for this example.  One million dollars is less than 0.007 % of the amount of money being spent online by Canadians – just a tiny fraction.  If that number isn’t small enough for you then think about the population of Canada.  There are more people in the state of California than in all of Canada.  Furthermore, the online marketplace doesn’t just cover North America – it is world wide.  In fact, Canada makes up only about 3% of the number of people who shop online globally.

In case you aren’t following all these numbers, the point I am making is that there is a massive amount of money being spent online worldwide.  This presents a tremendous opportunity for anyone who is willing to step up and take advantage of it.

How does the average person take advantage of this opportunity?

The good new is that you don’t need to be technically savvy, you don’t have to have an MBA, and you don’t need to start 10 years ago.  In fact, you can start right now.

You may be thinking that all this money is being spent on a few big retailers that dominate the marketplace.  Even if this were true there is still a tremendous opportunity through affiliate marketing.  This process involves connecting people looking for a product with the company that is selling the product.  If a sale is made, you get a commission.  Simple, straightforward, and an honest way to make a living.

However, affiliate marketing isn’t the only way to make money online.  You can always sell your own products or services, take your existing business online, sell advertising opportunities to other companies – the online money making opportunities are limitless.

To dip in to the ocean of money online you need to learn a few specific skills and have a willingness to apply them.  How you use those skills is up to you – there are a million different ways you can apply them to start generating wealth.  With a bit of creativity and consistent action you can tap into the billions of dollars being spent online right now.  If you want to find out more about how to start an online business, check out this site – it has everything you need to get you started and keep you going for the long term.


Just so you don’t think I’m just making up these numbers, here is where I got them from:

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